"It may just be me, but I feel like the cup receptacle looks a little more like drainage for accidentally spilled coffee, rather than a surface to place a cup. "

"If you'd allow a shameless self plug! My group and I tackled this problem a slightly different way. We realized that folding or otherwise compressing the helmet would drastically affect its safety performance. So we came up with this!  http://www.coroflot.com/sandeepmathew/Lok-Helmet Team members: Sandhya Kumar, Casper Sudak, and Sandeep Mathew. "