Drew Hugenot


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  • "It's interesting to me to see that there are more crossovers now than ever before. This seems like something that should definitely happen, however I feel like it might be happening seven years too late. What I mean by this is that it's understandable that car companies want to make more compact and fuel efficient vehicles, but still have the room for passengers and cross-country cruises that require multiple bags and a full trunk. The reason why I say its something that is happening seven years too late is because shouldn't we have already realized this and tried to make more of a push into alternative fuels? As opposed to investing research, time, and money into vehicles that may get you from point A to point B, but isn't light on money in a time when everyone feels they need to "save, save, save". My point is, speed up the process. I feel that there are many people in this world who want alternative fuel. If car companies are trying to reach millennials, shouldn't they think of new concepts as opposed to remaking old cars?Tablets are now the new command center! That seems great, right!? But is this just another selling point to the millennials? My grandmother, who doesn't own a cell phone because she thinks they are too complicated, would never buy or even lease a car with a touch screen dash. In her mind, it would be too complicated, overrated, and pointless. She's been driving for years without a touch screen, why would she need it now? Another interesting point I thought of while reading about the touch screen dash is how large they are and how important they seem to be to the car. True it is the brain of the car, but at what point do we say the car doesn't need a brain, the driver should be that brain? Especially when we live in a world now that is so against driving and using your phone. Isn't the touch screen dashboard just an excuse for someone to say, "No it's okay I wasn't using my phone to check Facebook, I was using my cars dashboard!" At what point is it just a huge distraction to the driver and those around them or a design need? Instead of not having to look to change the temperature in the car, drivers will now have to look down at the dash, push multiple buttons to change the temperature, and then push multiple buttons in order to get back to the screen they were using. Now I will admit, the touch screen dashboard is a sweet thing. Take it from me, someone who drives a 2004 Jeep Grand Cherokee Laredo that has a dashboard with three nobs, and two buttons aside from the radio. It's easy and simple to use with little distraction to the driver and those around them. But my girlfriend drives a 2012 Chrysler 200 with a touch screen dash. The dash not only has ten times the buttons and nobs as my car, but also a touch screen with more buttons on there to push. However, the feeling of going from three nobs to a touch screen is amazing! You do feel like you have complete control of the car and every little thing it does. It looks great and makes the driver feel as if they are driving a luxury vehicle around. But again, is this just a selling point to millennials or is it something that is absolutely needed?Speaking of things that should be questioned on if they are needed, the electric bike that can recharge directly from the car? Really? Why? Who in a major populated city is driving to work? And if they are driving, do they absolutely need this bike or is it just as likely they have a parking spot reserved for them as close to the doors of the building as possible? Also, why do you need a rechargeable bike? Aren't you supposed to be the one generating the power to move the bike? Isn't that why people ride bikes? To get the exercise from the bike as opposed to riding the bike and having it take you wherever you please. Isn't it just a miniature scooter at this point? To me, this seems like a ridiculous thing to put in a car, and is one of those designs that does absolutely nothing to improve the car itself. In a world so set on making defeating climate change and making a greener tomorrow, I found it odd that there was only one car that is electric to be talked about. Not only that, it wasn't even talked about much, it was just highlighted because of the things it could possibly do. The VW iD only stole the show because of what it represents, not what it looks like or does. What I did like to hear is that finally a company is trying to be 100% electric by 2025. To my own knowledge, this hasn't been confirmed by any other major motor company and it's nice to have at least one company make a push. Finally the last thing I found interesting is how big name companies such as Ford, Mazda, and Volvo weren't at the show. Many state it is due to financial reasoning and wouldn't make sense to spend the money. Now that car companies are trying to get more and more millennials, are they attempting to use the same strategy as tech companies? Take Apple for instance, they will have roughly two to three events a year. But instead of attending shows with multiple competitors and thousands of consumers, they now host their own events. Allowing Apple to invite who they want, bring awareness to a certain target audience, and also are only showing off their new items as opposed to competing with a handful of other companies at the show and keeping the cost of the show effect. It would only make sense for car companies to use the same strategy. "
    on: Notes from the Floor of the 2016 Paris Motor Show
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