"It's sort of annoying to hear this back-and-forth conversation over whether we should make things more for the average person or more for the minorities/extremes, eg people in wheelchairs. The answer is that if you make a product thinking about every possible extreme - very tall, in a wheelchair, very short, vision impaired, everything you can think of - then it will end up being a product that is also 100x easier and simpler for the average group. It has been mentioned in a couple of articles here, like the one about female auto designers in the 50s trying to make cars more comfortable and rounded, and the one about OXO's design ethic. In this case it means making it very obvious where the coffee is going to come out and what button you have to push to get it, from every angle and with or without previous coffeemaker experience. Having the nozzle further down is what helps the people in wheelchairs, and doesn't have any effect on other people. They are just confused about the change in shape, so for them it might help, as others have suggested, to have a sign directly where the coffee cup needs to go instead of a sign next to it which they will ignore."