"I'm afraid you guys are indeed missing the point here. While flip-face helmets have been around for years, they were not designed to be worn both open and closed WHILE RIDING. A lot of the images in the links you've submitted illustrate why -- you can't go 60mph with a huge plastic shelf jutting out from the top of your head! Wind resistance would make this awkward. What Questto is bringing to the table is the ability to transform your helmet from either a solid helmet to a 3/4 style helmet when it's hot outside -- and still haul butt!"